Grace Poland

LinkedIn: Grace Poland

As a detail-oriented designer, my goal is to create beautiful work with meaningful purpose. By working alongside my peers in supportive and collaborative environments, I’ve grown increasingly confident in my skills and the ideas I bring to each project.
Creating work with intention in every decision, from the design process to the final product, is what makes design exciting to me. Motivated by challenges, I enjoy pushing myself to become the best designer I can be with each piece I create.
My plan is to continue my journey in branding and packaging design, working in an environment that allows me to grow, thrive, and pursue what I’m passionate about. When I’m not designing, I’m often still thinking up ideas while cozied up at home, creating elaborate crafts, or spending time with the people I love.

By referencing AMC Theaters' historic qualities, I was able to create an updated brand that brings old and new audience members to the theater that they already know and love. Each component brings AMC to a new light. Because of the dark colors with the gold highlights, each piece reflects the bright, exciting feeling of seeing a new movie in theaters, with a bright screen and a dark room.

While developing the Night Slice Pizza company and its brand identity, I focused on creating an illustrative, playful aesthetic tailored to appeal to the late-night college demographic. Through the use of bold patterns, vibrant colors, and personalized sticker-style branding, the visual identity communicates energy, creativity and relatability. These design choices helped establish a cohesive and memorable brand presence that resonates with its intended audience. As a result, the company evolved into the playfully designed and visually engaging brand I initially envisioned, successfully balancing personality with strategic design decisions.

By incorporating the rounded typeface FatFrank and custom doodle-style fruit illustrations, I developed a design for Gerber baby foods that feels more approachable and inviting on store shelves. These visual elements create a friendly, modern aesthetic that helps the product stand out while remaining accessible to parents. While retaining the plastic jar for affordability, I introduced a re-sealable lid to enhance functionality and encourage reuse, adding both convenience and sustainability to the packaging. Together, these updates create a cohesive packaging solution that balances practicality, cost-effectiveness and a refreshed brand personality.