Bryce Johnson
Hometown: Arlington, Texas
LinkedIn: Bryce Johnson
About Me: I was a high school senior when my art teacher, Gayle Roberson, asked me what my college plans were. With no real direction planned, I told her I wanted to be a math teacher. Since I was good at math, that was always the first answer that came to my head.
That night, she called my mom and told her that it was the biggest mistake I would ever make. She said I had the talent, but I was lazy, and if I dedicated real-time to my work, I could someday be an award-winning artist. So with that push, I decided that art would be my career path.
Fun Fact: I have an almost 13-year-old rubber band ball named Duncan, about the size of a basketball.

Recognizing how artists like Tyson Beck have cornered the niche market of custom trading card design, I wanted to release my very own signature line of cards with my own hot take on the greatest debate in sports.

This is a campaign to kick-start the Dallas food chain Williams Chicken. A rebrand was needed that would make Williams distinct enough to separate them from competitors. It also has a flexible design that could be placed on any street corner, shopping center, or food court.

Greenwood Rising tells the story of the massacre that took place on Black Wall Street in 1921. After a century of silence, the story is finally being told with the opening of this new museum in Tulsa, Oklahoma. There was an opportunity to extend their museum and tell this story anywhere outside of Oklahoma.

BioBizz is an organic line of fertilizers and nutrients designed to help your planting process from seeding to bloom. They are an international company, but are present in American stores like Lowe's and Walmart. They were in need of an ad campaign that caters to all audiences without being easy and cliché.

The SuperSonics were an NBA team that moved in 2008, and since then, the city has wanted its team to return. The city is looking for a campaign that helps bridge the gap between sports fans, old and new, in Seattle. While also being effective enough to reach fans worldwide (just because you're from a city doesn't mean that's your team). Inspired by the 1980s and 90s NBA style, I want to include vibrant layering and references to the city.

The SuperSonics were an NBA team that moved in 2008, and since then, the city has wanted its team to return. The city is looking for a campaign that helps bridge the gap between sports fans, old and new, in Seattle. While also being effective enough to reach fans worldwide (just because you're from a city doesn't mean that's your team). Inspired by the 1980s and 90s NBA style, I want to include vibrant layering and references to the city.

For a cause-based project designed to get more minority youth interested in creative careers earlier in life. By exposing them early to different possible outlets and references, a student could find their path in creative careers. A website was designed to help them make that choice. Website includes an aptitude test, challenge games, a page for careers and stats, and a community page for more social interaction.
