Portrait of Sierra

Sierra Biddulph

Linkedin | Website 

I'm a product designer working in Dallas. I am skilled in creating SaaS products that serve user needs while driving business success.

What makes me curious?
 How to make the mundane delightful.

 

Image of a blind individual speaking into their phone.

Led design team to create a VoiceOver-enabled app guiding Blind and Low Vision users through Glide device onboarding.

Image of webcam and analytics dashboards.

Ideated and designed data visualization for a video review tool to create a performance score based on a customer's negative and positive facial expressions. 

Screenshot of an IBM website.

I spearheaded a new onboarding system combining IBM Carbon components with WalkMe, improving user engagement and reducing abandonment.

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