Rachel is looking up to her right. She has long blonde hair and wears glasses.
Rachel Blow

Hometown: Denton, Texas
LinkedIn: Rachel Blow
Website: RachelBlow.com

Hi, I’m Rachel! I’m a designer who believes that good design starts with asking the right questions. I spend a lot of time in the research phase, gathering references, following threads, and listening closely so that every project I make is grounded in intention and care. I love creating work that is both thoughtful and expressive, whether it’s a visual identity, publication, or campaign with heart.
 
At UNT, I’ve grown through collaboration — as a student, teammate, and secretary of our AIGA chapter, where I help organize events that bring designers together to learn, connect, and share ideas. My favorite projects are the ones that highlight underrepresented voices, bring people together, or offer a fresh way of seeing something familiar.
 
When I’m not designing, I’m probably browsing a design archive, testing out a new metalsmithing idea, or collecting little phrases that spark something. I’m always looking, always learning, and always trying to make work that feels honest and human. I own over 200 design books. My library has officially outgrown my shelves… and possibly my bedroom.
 

Awards

National Student Show 2025 • Senior Portfolio: Gold
National Student Show 2025 • Senior Portfolio: Best of Show
GDUSA Packaging Competition 2025 • Package Design Award
GDUSA Students to Watch 2025
Featured 7X in Graphis New Talent 2024 & 2025

 
""Reed’s Ginger Beer is a bold, Caribbean-inspired soft drink traditionally seen as a cocktail mixer. This rebrand positions it as a standalone beverage for spice lovers, using playful product names, a vibrant visual identity, and natural textures to communicate its heat and authenticity.
 
Brand Board of St. John’s College.St. John’s College in Washington, D.C. is the third-oldest university in the United States and is known for its Great Books reading list and curriculum. This rebrand embraces the school’s unconventional and intellectual spirit through a bold identity system centered on the platypus, a symbol of contradiction and adaptability.
 
Before the Law Brochure Image 1 (left): Front cover design of the brochure Image 2 (top right): Open spread featuring the introduction and story Image 3 (bottom right): Close-up of the page directly above, highlighting typographic detail"Before the Law" is a typographic brochure that visually interprets Franz Kafka’s parable of the same name. Through layered type, structured grids, and negative space, the design reflects the story’s themes of bureaucracy, existential struggle, and inevitable ambiguity.
 
ABC Camera Microsite Image 1: iPhone resting on a blue chair arm, displaying the home screen of the ABC Camera microsite. The bright color palette and structured layout reflect the typeface’s Swiss-inspired attributes, while overlapping elements reference the light traps used in 1960s and 1970s television typography.ABC Camera is a display typeface by Dinamo that reinterprets light traps from mid-century television screens. This microsite showcases the typeface’s personality through geometric compositions, a Swiss-inspired layout, and a digital environment rooted in both function and play.
 
Mojave Mallows Campaign: Print Advertising Series Images 1-3: A series of three print ads showcasing unique flavor and recipe profiles created with Mojave Mallows. Each layout features playful compositions, the updated logo in the bottom right corner, and rebranded packaging placed above to highlight the product’s artisanal identity.Mojave Mallows is a small-batch s’mores brand created by former Girl Scouts. This print campaign communicates the brand’s nostalgic yet premium positioning through rich textures, warm photography, and headlines that blend handcrafted charm with elevated indulgence.