Students line up on the Dallas Cowboys star

Dallas Cowboys host CVAD students at the Minority Creative Workshop

Winbush speaking to students sitting at a table
Zenobia Winbush addresses the Minority Creative Workshop students.

The Dallas Cowboys recently conducted an all-day event titled the Minority Creative Workshop at the team's world headquarters, The Star in Frisco, in Frisco, Texas. At the event, Zenobia Winbush, the Dallas Cowboys social media graphic designer, provided students from area universities an opportunity to experience what it's like to design for America’s Team! The workshop featured day-to-day job responsibilities in sports media, plus provided tips and resources to help students excel along their career path. There was also a round table discussion featuring multiple Dallas Cowboys creative teammates.

UNT CVAD Communication Design Participants

  • Jazmine Garcia
  • Lauren Hinson
  • Bryce Johnson 
  • John Paul Nguyen
  • Craig Smith

The workshop aimed to highlight minority creatives, expose them to the professional world, provide them with the tools necessary to succeed in the sports graphic design industry and show representation in their field. The students were also provided professional portrait photos, lunch and a Dallas Cowboys World Headquarters tour.

Agenda

  • Graphic Designer Role 
  • Typical Workday 
  • Creative Process Tips
  • Involvement in the Sport’s Creative Community
  • Job Hunting Tips
  • Maximizing your Job Marketability
  • Importance of a Mentor
  • Questions