Amanda Morgan Griffith

I designed Kaleidoscope alongside a 3D artist and animator during the Autumn of 2021. Kaleidoscope is a project dedicated to raising awareness about butterfly population decline and educating people about what they can do to increase populations of species that are at risk.

The first sequence depicts an augmented reality butterfly landing on the user's hand. A pop-up then slides up on the screen informing the user that they have collected a Tiger Swallowtail. The next sequence shows the Tiger Swallowtail’s page where information about the butterfly can be seen. The final sequence shows the user’s collection of butterflies.

As a UX designer, my primary mission is to help people plan and live better lives by creating user-friendly and broadly accessible design systems. I advocate for people who need and use more accessible design solutions to accomplish tasks, so they can effectively complete what should already have been designed to be effortless. I adore design. Not only can it serve as a creative outlet for me, but it also allows me to utilize a diverse array of approaches and systems I’ve learned throughout my career to frame and solve complex problems. I love employing UX research methods because they allow me to iteratively create empathetic and effective systems that work to satisfy user needs and wants. Now that I’ve earned my B.F.A. in UXD, I realize that my adventure is just beginning, and I’m ready to keep learning. I’m interested in breaking into the gaming industry and making games more accessible in ways that allow everyone to enjoy and learn from them. Achieving this goal will also ensure that more people benefit from the storytelling aspects inherent in game design. I am an avid gamer myself, and it's a dream of mine to see my name in the credits of a popular, well-designed game!

As a designer, what is your go-to phrase? Accessibility is just usability for more people.

Kaleidoscope AR App from Amanda Griffith on Vimeo